My Blog – Storytelling
Haiku or not to haiku – is that even a question?
Writer’s block isn’t just the concept of not being able to strangle out words from the blank page, it’s also about getting stuck mid-sentence or mid-project. It can feel...
Tell your story – Zoe Noble
It’s my favourite time in my blog schedule when I shine a light on my incredible clients by way of my The Proust Questionnaire feature. Today we have fabulous Zoe Noble. Zoe is a...
The 3pm run-around: a snippet of how I blend motherhood and work
My life is in a constant state of tension between loving gleaming floorboards, keeping my troops fed and watered and doing the work that uplifts and fulfils me, and, of course,...
My top 10 reads of 2022
This year, my top ten list of fabulous reads have sweet FA to do with business, branding or productivity. In fact, half are fiction and poetry. Of the five non-fiction, two are...
Tell your story- Caroline Brunne
It’s my favourite time in my blog schedule, when I shine a light on my incredible clients by way of my The Proust Questionnaire feature. Today we have fabulous Caroline Brunne...
On point canned emails
Canned emails are one of those writing projects that are often put to the bottom of the priority list because they seem just so GD boring and unsexy! I myself put off writing...
Tell your story – Fee Beauchamp
It’s my favourite time in my blog schedule, when I shine a light on my incredible clients by way of my The Proust Questionnaire feature. Today we have fabulous Fee Beauchamp who...
My top 10 reads of 2021
2021 was biblical. While locusts didn’t make an appearance, the plague continued, deplorables rioted in the streets and Melbourne, the home of Blue51, was hit by an earthquake....
A year of digging deep
It’s no secret that I’m a bit of a Word Nerd. A couple of years ago when I was reworking my content strategy I wanted to move away from a bragfest-type strategy where I tooted my...
A year of content and a smidge of discontent
It’s been a year- has it not? I’m not mentioning the C-word, but one of the (many) silver linings has been the opportunity to write up a storm, both fiction for myself but also...
Tell your story- Farah Mak
It’s my favourite time in my blog schedule, when I shine a light on my incredible clients by way of my The Proust Questionnaire feature. Today we have gorgeous Farah Mak from The...
You need a (communications) plan, (wo)man!
So, you know what you want to say to tell your story and grow your brand. So know who you want to say it to. You have a good idea of how to get that message to that audience. But...