Content Rescue

Where’s your content? Polished like a gem, published on your blog and across all your platforms, luring and compelling the masses, delighting, inspiring and motivating them?
Is it languishing in a draft folder, hidden in the backend of your hard drive, a veritable content graveyard? You need a Content Rescue, stat!

Imagine this- you send me a folder of your draft pieces, I click my fingers and et viola! Your content returns to you in a gorgeous package of beautifully crafted pieces with sizzle, spice and a slab of social media captions. I’ll take your drafts and won’t be stingy with how I sprinkle my writing glitter, rewriting and restructuring where appropriate to make your business copy and content all it should be as a reflection of your brand.

I’m talking:

  • Blog posts
  • Sales pages 
  • Nurture, welcome and funnel emails
  • Opt ins and lead magnets
  • Promotions and pitches; and 
  • Basically – if it involves tap, tap, tapping for your brand, let’s make it publishable!

As I work my magic, I’ll look at your broader content and communications to align voice, purpose, message and audience. Against every piece you send me I’ll add Word Nerd wizardry to make it as strong and as compelling as it could possibly be. I’ll strengthen your calls to action, I’ll drizzle power words like the world’s most divine chocolate sauce and I’ll share copy that you could do the copy-paste shuffle directly into your social media schedule.

I’ll bring your older blog pieces back to life and give them new visibility, I’ll suggest ways to turn your content ideas into checklists, cheatsheets and white papers to build your mailing list and I’ll share repurposing suggestions to build a content ladder to the moon. I’m talking ideas for lives, webinars, email campaigns, blog series, all the good stuff in the world of sharing your message.

How it works:

First – you shoot me through a dropbox folder of up to eight content pieces ready for writerly glitter, preferably against your (incredible!) content plan that we created together, and at one of my batch writing sessions such as Write Here Right Now or Band of Batchers.

Next – we catch up for a 45 minute chit chat to get me up to speed with what’s coming up in your business so I’m ready to rock to transform your writing into pieces that reflect you, your brand and your upcoming goals.

Then – I polish and copy edit your work into six individual pieces to a publishable standard in your brand voice. I also write at least a month’s worth of social media captions per post to entice and compel your social media followers to hit that ‘read more’ link. 

Finally – I’ll share your content for the next six months and beyond as a package via dropbox along with a explainer video and suggestions and ideas for how to repurpose pieces even further. 

Want an example of how your Content Rescue could unfold?

You send me six *draft blog posts to rescue. You receive a package of:

  • Blog posts x 6

  • Social media captions specifically promoting posts x 24 

  • Social media captions repurposing copy x 30

  • Plus- video talking points, list building suggestions and ideas for extending on content.

Put simply: six blog posts could potentially become 75+ individual pieces of content

Who for:

My Content Rescue package is perfect for people who:

  • Had a fabulously productive time at one or more of my batch writing workshops with a fairly chunky package of content waiting a lick and promise.

  • Suffer from a smidge of waffle-istis or procrastinatitis to get it done. 

  • Would like some practical support and handholding by way of my word nerd wizardry to turn drafts into pieces ready for publishing.

  • Know their content isn’t quite right but can’t work out why, how and what to do differently, nor do they have the time, headspace or interest to fight it out. 

  • Can’t quite see the forest for the trees in how to turn a blog post into a content ladder and get the absolute most bang for their writing buck. 

  • Want to have their writing scanned and tickled by a Word Nerd before it leaves their business- fare thee well, borderline dodgy writing!

  • Want to turn six pieces of content potentially into 75!



  • One x 1:1 45 minute content strategy zoom session to go over your content pieces, your intent for them and how they align to both your brand and your broader business goals.

  • Up to six x content pieces copyedited with hyperlinked inclusions to existing content pieces, power words and calls to action within a copydeck for easy copy and pasting into your preferred blog format. 

  • Up to four x social media captions per blog piece to direct social media followers direct to your published piece.

  • Strategic and in depth content marketing suggestions and ideas such as how to repurpose pieces into ebooks, video scripts, checklists, infographics and tip sheets for list building. 

  • A video-based content package handover sharing the best ways to bring this baby to life.

  • Email support for four weeks post to answer any lingering questions.





*This isn’t a usual ‘copywriting’ service with rounds of revisions and full edits. Rather, it’s tapping into the expertise, skills and advice of a communications specialist and writer to make content infinitely more powerful, impactful and zingy. What do I mean by draft? A piece of work that is semi-fleshed out. It’s for people who have existing copy as a baseline, but needs the input from a writer and communications specialist to take it to a level that’s reflective of a brand. I’m talking sentences. I’m talking thought-out ideas. We’ll use our 45 minute chit chat to clarify any gaps in information or for me to request some more context or detail. We might decide together that it makes sense to blend two of your pieces into one fabulous post, or it might eventuate that one post is better served split into two, hence the variability of ‘up to six pieces’ in the inclusions list above.


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